Diversity and inclusion are two of the core values ​​of The Coca-Cola company, as well as an important part of the company's global success. Creating a diverse workforce and inclusive workplace are not defined only as the right choices by the American giant: those are strategic business priorities that enable greater creativity, innovation and growth, a deeper connection with customers and a better positioning and business development in the reference markets.

During this Live Webinar, Lori George Billingsley, Global Chief Diversity and Inclusion Officer of The Coca-Cola Company, will focus in particular on the following issues:

• C.A.R.E. (Create, Articulate, Regulate, Evaluate): the four pillars of Coca-Cola's Diversity and Inclusion strategy
• Why diversity matters: the importance of diversity for growth and development strategies
• Implementing and developing a greater inclusive culture to guide growth: best practices and results
• Inclusion in a virtual environment: the Coca-Cola experience.